We are the only agency with a 100% focus on technology.
Having partnered with more than 150 companies and launched more than 650 products, we provide our clients with unparalleled technology industry experience, knowledge and expertise. Our specialties are consumer electronics, enterprise technology, mobile technology, computers and emerging technologies.
We know where to go, who to talk to and what works in the world of tech PR. Since our inception, we’ve developed and refined the ideal strategies for a successful product launch, brand development and media relations campaigns. As a result, we’ve developed unprecedented efficiencies, a truly exceptional set of processes and an impressive roster of clients all sitting atop a mountain of impactful press.
Our agency has strategically partnered with trade show organizers, media event companies, retailers, domestic and international distributors, satellite media tour producers and international media relations agencies. We challenge you to find a team that collectively represents more than 50 years of effectively navigating the technology industry.
We deliver massive amounts of press coverage, not marketing fluff.
Our unique business model is designed to eliminate wasted effort, maximize agency-wide product pitching and deliver the results your entire organization needs to succeed.
We’ve developed our business around a fundamental difference in strategy from typical PR agencies. We focus on massive press coverage, not billable hours. We stop all wasteful over-planning, eliminate a focus on getting paid and redirect efforts to activities that create immediate value for your brand. Our unique process of product pitching creates exponentially more placements for your products as editors and producers increase their coverage based on our recommendations.
Additionally, we are accountable and completely transparent. On a monthly basis, our clients receive a detailed report of all published, broadcasted and secured press. We’ve also got your sales team covered with real-time access to permanently hosted video links, FTP uploads, high resolution PDFs and multi-media files for their next big presentation.
Our team rocks.
We methodically comb the entire media landscape for coverage opportunities and consistently dominate our ‘competition’.
We were founded on our ability to discover press opportunities the others don’t have the discipline or connections to find. To this day, our culture is centered on this fundamental value, and we’ve added to our team only results-driven rock stars that make it happen. When you partner with us, your company receives the collective brainpower of our entire agency because we know working as a team produces better results and great ideas. Our people are responsive, press-generating machines trained to deliver beyond expectations.
We make the media our top priority.
We approach daily media communications with the same level of service, respect and appreciation as we do with our clients.
By treating editors, producers, hosts and bloggers with the highest level of commitment and respect, we’ve forged relationships that ensure your products get the editorial opportunities, high visibility placements and optimal reviews they deserve.
Our media relations database is vast, comprehensive and updated daily. No matter what media market you’d like to saturate, we’ve got you covered. Our contacts, along with unprecedented levels of press outreach, result in daily conversations with the editorial decision makers at every influential newspaper, magazine, TV show and website. This critical information exchange results in converting potential coverage to actual press before your competition even knows the opportunity exists.
We hear you.
Your public relations strategy will reflect your company’s individual needs and goals.
We know your business is unique, and our team will adapt to your work style, professional requirements and business cycle. Should your production get delayed or a distribution partner drop the ball, don’t worry. We’ve developed programs to maximize coverage during slower times. We ARE the partner you can always rely on to get you the exposure you need, where you need it, when you need it.
If you’re not happy, we’re not finished.
Your absolute satisfaction motivates every decision we make. If a task doesn’t directly increase the value we provide, we don’t do it. We’re always evaluating new tactics and only implement them once they’re proven winners. You will be kept abreast of opportunities for improvement and new valued-adding tactics, strategies and services.
Equally important, we understand your budgetary concerns and need for a clear ROI. Therefore, we won’t recommend any media event, trade show, satellite media tour, press tour or any other paid-for opportunity that doesn’t have a clear value proposition.
