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Social Media Content Creators to Watch

“Influencer Marketing” is dubbed one of the biggest content-marketing trends in 2016. Brands are turning to content creators to bring creative ideas that help tell their brand story and get in front of new audiences.   A recent study found that 65% of brands have plans to...

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5 Easy Ways to Find Your Social Audience

Building a brand presence on social media can be one of the most exciting and frustrating processes that a digital marketer can undertake. Before a brand takes steps to promote themselves across social channels, they must first understand their audience.   Often, the idea of trying to...

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Top 5 Digital Trends of 2015

The digital marketing landscape in 2015 has seen some interesting new trends and changes take shape. Tools, strategies and platforms are evolving at lightening speeds – as a response to emerging technologies and savvy audiences.   This past year, we saw the rise of personalized and hyper-targeted...

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