News

An Interview With Max Borges, Founder of Max Borges Agency

15 May 2012 An Interview With Max Borges, Founder of Max Borges Agency

BusinessInsider.com recently took some time to sit down with Max Borges to discuss his views on success, tech PR and business in general.  Topics include company history, keys to success, top technology PR tools and entrepreneurship. Read the entire interview here.

Max Borges Agency Clients Attend CTIA Wireless Show in New Orleans, LA, May 8-10, 2012

7 May 2012 Max Borges Agency Clients Attend CTIA Wireless Show in New Orleans, LA, May 8-10, 2012

Miami, Fla. – May 7, 2012 – Max Borges Agency, an award-winning tech PR and social media firm focusing specifically on technology, is pleased to announce client attendance at the CTIA Wireless Show, the international trade show dedicating to meeting the needs of the global wireless marketplace. In New Orleans from May 8-10, 2012, Max Borges Agency clients will be front and center launching technology products and meeting with buyers and media in efforts to generate business.

Bulldog Reporter Features Max Borges Agency

18 Apr 2012 Bulldog Reporter Features Max Borges Agency

Max Borges Agency, award-winning technology PR and social media agency, was featured on Bulldog Reporter. The leading public relations trade covered the tech agency of record announcement distributed the week of April 9, 2012.

Max Borges Agency Partners With Kickstarter Technology Projects

18 Apr 2012 Max Borges Agency Partners With Kickstarter Technology Projects

Miami, Fla. – April 18, 2012 – Max Borges Agency, an award-winning tech PR and social media firm focusing specifically on consumer electronics and technology, has made a commitment to innovation and signed media outreach agreements with these breakthrough, industry-defining projects on Kickstarter.com:

Max Borges Agency Named Agency of Record for Eleven Technology Clients

12 Apr 2012 Max Borges Agency Named Agency of Record for Eleven Technology Clients

Miami, Fla. – April 12, 2012 – Max Borges Agency, the fastest growing tech PR and social media firm focusing on B2B and B2C consumer electronics and technology, has signed agreements with these industry-defining companies:

Facebook Buys Instagram for $1 Billion

9 Apr 2012 Facebook Buys Instagram for $1 Billion

April 9, 2012 – Facebook founder Mark Zuckerberg announced today that the social media giant has acquired Instagram, an iPhone and Android-based social platform that allows users to share photos with fun filters.

Facebook Advertising Case Study: Libratone

2 Apr 2012 Facebook Advertising Case Study: Libratone

Producing high-end, wireless audio products, Libratone, was looking to reach a targeted demographic of individuals who were already avid purchasers of luxury goods. Seeking to increase brand awareness within this niche market, Max Borges Agency created a targeted Facebook ad campaign to reach consumers interested in luxury brands. By targeting individuals already immersed in the indulgent lifestyle through strategically placed Facebook advertisements, MBA was able to reach consumers who were more likely to purchase Libratone products. Over the course of four months, Libratone saw a 40% increase in their fan base and overall had a huge success in building a stronger social media presence for the brand. Check out the full Facebook Advertising Case Study: Libratone For additional technology PR information on Libratone, please visit the Libratone Media Center To learn more about Max Borges Agency, the leading tech PR and social media agency, please visit our Social Media Services page.

Global Tech PR Group Expands into Africa

27 Mar 2012 Global Tech PR Group Expands into Africa

Miami, Fla. – March 27, 2012 – Global Tech PR Group has partnered with Red Ribbon Communications, a Johannesburg and Cape Town based technology PR agency. The Tech PR Group now features 11 partners and covers most of the globe.

7 Ways to Use Facebook Timeline for Business Promotion

25 Mar 2012 7 Ways to Use Facebook Timeline for Business Promotion

March 25, 2012 – Facebook will use its heavy hand of justice to force all businesses into the new timeline layout on March 30. Change isn’t easy but in this case, change is useful.

Retail Sales Growth Case Study: Grace Digital Audio

22 Mar 2012 Retail Sales Growth Case Study: Grace Digital Audio

Grace Digital Audio asked MBA to help generate awareness for their brand reputation after finding most online sales only reached males in the 55+ demographic. With the introduction of their new outdoor-focused technology, it was crucial to reach a wide and more varied audience. By crafting unique messaging and identifying critical, necessary media targets, MBA was able to reach key players in the consumer electronics field. The agency executed a detailed product reviews program along with other tech marketing approaches and various SEO strategies to help Grace Digital reach the first page of a Google search results for “internet radio”. Along with impressive print coverage, MBA most notably helped shift Grace Digital from an online-only sales platforms, acquiring product placement in more than 3,500 retailers nationwide along the way. Check out how the full retail sales growth case study: Grace Digital Audio For additional technology PR information on Grace Digital Audio, please visit http://maxborgesagency.com/client/grace-digital-audio/. To learn more about Max Borges Agency, the leading technology public relations agency, please visit our Consumer Tech PR Services page.