Consumer PR Insights
How MBA’s Focused Client Roster Allows its Team to Create (Truly) Mutually Beneficial Relationships with Journalists
Every PR agency boasts of its relationships with journalists. Yet, for all the talk, most agencies aren’t able to ...
Looking Ahead: 4 Trends Changing Media Relations in 2023 and Beyond
The landscape of media relations is rapidly evolving. The ways in which reporters and news outlets gather ...
A Look Ahead: Consumer Trends in Digital Fitness and Health in 2023
By 2023, it is estimated that 50% of the global population will be using digital health technologies. And with the ...
Top Consumer Technology Trends We’re Looking Forward to in 2023
As we move further into the 21st century, consumer technology is only becoming more and more advanced. Every year, ...
Max Borges Agency’s 2022 Holiday Gift Guide Coverage Highlight Reel
Over the past 20 years, Max Borges Agency has perfected the art of landing press coverage during this pivotal time of the year. Check out a sneak peek at the coverage we landed in 2022.
Max Borges Agency’s 3 Tricks to Effective Newsjacking that Elude Most PR Practitioners
As a PR practitioner, it's important to stay abreast of the latest media and consumer conversations that may ...
Technology Trends We’re Watching in the Electric Vehicle Industry as we Head into 2023
As we stand on the precipice of a new year, it's only natural to look ahead at the trends that are likely to shape ...
The History of Affiliate Programs & How They’ve Become an Essential Part of Consumer PR
In the 1990s, a new form of online marketing began to take shape – affiliate programs. Initially popularized by ...
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