Consumer PR Insights

Amazon Prime Big Deal Days 2023: What You Need to Know

Amazon Prime Big Deal Days 2023: What You Need to Know

In the digital shopping sphere, few events captivate worldwide attention quite like Amazon's signature Prime Day. ...
Your Secret Weapon for an Epic Holiday Season

Your Secret Weapon for an Epic Holiday Season

As the holiday season rapidly approaches, brands are gearing up for the year's most crucial quarter. It's a time ...
Its That Time Again – MBA’s 2023 Media Preview

Its That Time Again – MBA’s 2023 Media Preview

With Q4 planning in full swing, we're just a month away from the Max Borges Agency's annual media preview, our ...
The Rise of Sustainable Technology: How Going Green Impacts PR

The Rise of Sustainable Technology: How Going Green Impacts PR

As a PR agency representing both tech and lifestyle consumer brands, we've witnessed an extraordinary shift in the ...
Creating an Effective PR Strategy for Tech IPOs

Creating an Effective PR Strategy for Tech IPOs

Navigating through the labyrinth of an Initial Public Offering (IPO) is often a test of grit for tech companies. ...
The Secret to Leveraging TikTok for Consumer Tech and Lifestyle Brand PR

The Secret to Leveraging TikTok for Consumer Tech and Lifestyle Brand PR

Social media is undeniably a dynamic force that shapes public interest and captures the essence of global trends. ...
Navigating PR Pitfalls: What Consumer Tech & Lifestyle Brands Should Avoid

Navigating PR Pitfalls: What Consumer Tech & Lifestyle Brands Should Avoid

In the fast-paced world of tech, companies often find themselves on a roller coaster ride of public sentiment. The ...
Reaching Gen Z: Strategies for Marketing Tech & Lifestyle Products to America’s Youngest Consumers

Reaching Gen Z: Strategies for Marketing Tech & Lifestyle Products to America’s Youngest Consumers

As we transition further into the digital age, marketing to Generation Z has become an imperative for brands. Born ...
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